🏡 The Ultimate FSBO Recap: How to Sell Your Home Like a Pro

Selling your home as a For Sale By Owner (FSBO) is a bold and empowering move. While it can help you save on commission fees, it also requires careful planning, marketing savvy, and the ability to wear multiple hats—stager, marketer, negotiator, and sometimes even part-time lawyer.

Over the last several videos and posts, we’ve covered every step of the FSBO journey. In this article, I’m bringing it all together. Whether you’re just starting to explore FSBO or are already midway through your sale, this guide will walk you through everything you need to succeed.

🧹 Preparing Your Home for Sale

1. Declutter and Clean

Buyers need to visualize their future, not your present. A tidy, depersonalized space feels larger and more inviting.

✅ Pro Tip: Pack away personal photos, bulky furniture, and excess decor.
📍 Real Example: A FSBO seller in Saskatoon doubled their showings after deep cleaning and minimizing clutter.

2. Stage Your Home

You don’t need a professional stager. You just need neutral colors, cozy touches, and good lighting.

🎯 Focus first on:

• Living Room

• Kitchen

• Primary Bedroom

3. Boost Curb Appeal

First impressions can make or break interest.

✅ Mow the lawn
✅ Add planters
✅ Paint the front door
✅ Power wash walkways

💰 Pricing Your Home Accurately

1. Conduct a CMA

A Comparative Market Analysis helps you price based on local data—not emotion.
📌 Look at similar homes sold within the last 3-6 months, ideally within a 1-2 mile radius.

2. Don’t Let Emotions Set the Price

You may love your home, but buyers are looking at value and comparisons.

3. Be Willing to Adjust

If your home isn’t drawing offers after 30 days, consider a price reduction or refresh your marketing strategy.

📢 Mastering FSBO Marketing

1. Use High-Quality Photos

Your phone won’t cut it. Hire a pro or use a DSLR with natural daylight.

✅ Tip: Shoot on a sunny day and open the blinds.

2. Post on Multiple Platforms

List your property on:

• Realtor.ca

• Zillow

• Facebook Marketplace

• Kijiji

• Your local FSBO websites

3. Leverage Social Media

Use Instagram Reels, Facebook groups, and even TikTok to show off your home.

📍 Real Example: A seller in Saskatoon gained multiple private showings after posting a walk-through on Instagram Stories.

4. Don’t Forget Print

Flyers, postcards, and For Sale signs still work—especially in high-traffic neighborhoods.

🏠 Handling Showings and Open Houses

1. Be Flexible

The more availability you offer, the more potential buyers can walk through.

✅ Evening and weekend showings = more traction

2. Create a Professional Vibe

For open houses:

• Light music

• Printed flyers

• A clean, welcoming scent

• Light refreshments

3. Ask for Feedback

This is your chance to hear what buyers aren’t saying directly.

🔄 Use feedback to improve staging or price perception.

🤝 Negotiating and Closing with Confidence

1. Be Ready to Negotiate

Expect offers below asking. Know your bottom line, and be flexible where you can.

2. Know the Paperwork

You’ll need:

• A purchase agreement

• Property disclosures

• Legal documents specific to your province or city

📌 Pro Tip: Hire a real estate lawyer to review contracts and help avoid liability.

3. Expect Inspection Requests

Be calm—this is part of the process.
📍 Real Example: A FSBO seller offered a $2,000 credit for roof repairs, and the buyer signed without hesitation.

🧘‍♀️ Staying Motivated During the Process

1. Keep Your "Why" in Mind

Are you upsizing? Downsizing? Moving for work? Keep your goal top of mind.

2. Take Breaks When Needed

FSBO is a hustle. Give yourself time to rest and recharge when things feel overwhelming.

3. Celebrate the Small Wins

From your first showing to your first offer—each step matters.

🔚 Final Thoughts

Selling your home FSBO can be incredibly rewarding—but only when approached with a solid plan and the right mindset. From prepping your property and pricing it right, to marketing like a pro and navigating negotiations, these tips will help you stay in control and move forward with confidence.

If you’ve been thinking about selling FSBO but want professional advice along the way, I’m here to help. Whether it’s guidance, legal resources, or marketing support—I’ve got you covered.

📞 Let’s Talk

Jack Bouvier – Bouvier Real Estate Group
📱 Call/Text: (306) 370-6179
📧 Email: jackbouvier33@gmail.com
🔗 Or connect with me on Instagram, Facebook, or LinkedIn!